Name: کتاب Strategic Management: Concepts and Cases 13th Edition
Brand: کتاب های دانشگاهی
SKU: 9781305502208
Price: 1460000 IRT
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کتاب Strategic Management: Concepts and Cases 13th Edition

خرید کتاب زبان اصلی | کاغذ تحریر | سایز اصلی کتاب | چاپ تمام رنگی | صحافی جلد سخت

مدیریت استراتژیک را با کتاب پیشرو بازار بررسی کنید که استاندارد را به عنوان غنی ترین تحلیل فکری و کاربردی امروزی مدیریت استراتژیک تعیین می کند. نوشته شده توسط محققان برجسته مدیریت و مدرسان برنده جایزه، مدیریت استراتژیک Hitt/Ireland/Hoskisson: رقابت و جهانی شدن، 13E شامل تحقیقات پیشرفته و نمونه های جدید از بیش از 600 شرکت است تا نشان دهد که چگونه شرکت ها به طور موثر از فرآیند مدیریت استراتژیک استفاده می کنند.

نقد و بررسی اجمالیکتاب Strategic Management: Concepts and Cases 13th Edition

Strategic Management: Concepts and Cases 13th Edition

by Michael A. Hitt | R. Duane Ireland | Robert E. Hoskisson

Examine strategic management with the market-leading book that sets the standard as today’s most intellectually rich, practical analysis of strategic management.

Written by prominent management scholars and award-winning instructors, Hitt/Ireland/Hoskisson’s STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, 13E incorporates cutting-edge research and new examples from more than 600 companies to reveal how firms effectively use the strategic management process.

This edition combines a classic industrial organization model with a resource-based view of the firm to demonstrate how businesses establish competitive advantages and create value for stakeholders in the global marketplace. You study how firms govern themselves, the value of strategic alliances to global companies and the value firms create by melding strategic management and entrepreneurial behaviors when competing.

MindTap online learning solution is also available with new real-world activities designed to help you outperform and excel as a strategic leader.

About the Author

Michael Hitt is a University Distinguished Professor Emeritus at Texas A&M University and a Distinguished Research Fellow at Texas Christian University. Dr. Hitt received his Ph.D. from the University of Colorado. He has co-authored or co-edited 27 books and numerous journal articles. A recent article listed him as one of the 10 most cited authors in management during a 25-year period.

R. Duane Ireland is a University Distinguished Professor, holder of the Benton Cocanougher Chair in Business and the Executive Associate Dean in the Mays Business School at Texas A&M University.

Robert E. Hoskisson is the George R. Brown Emeritus Chair of Strategic Management at the Jesse H. Jones Graduate School of Business, Rice University. He received his Ph.D. from the University of California-Irvine.

# Business Management (Books)

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مشخصات کلیکتاب Strategic Management: Concepts and Cases 13th Edition

کتاب چاپی

ناشر	Cengage Learning
نویسندگان	Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson
سال نشر	2020
زبان	انگلیسی
چاپ	چاپ رنگی
صحافی	صحافی جلد سخت
سایز کتاب	سایز رحلی ( 20.5 در 28.5 سانتی متر )
تعداد صفحات	768