$100M Offers: How To Make Offers So Good People Feel Stupid Saying No

Not that long ago though, my business had gotten so bad that I literally couldn’t even give my services away for free. At the end of each month, I would look at my bank account hoping to see progress (but there wasn’t). I knew something had to change…but what?

Over the next 48 months, I went from losing money to making $36 for every $1 spent. In that time period, we generated over $120,000,000 across four different industries: service, e-commerce, software, and brick & mortar.

But, unlike everyone else, we didn’t have great funnels, great ads, or a wealthy niche. In fact, we didn’t even send emails until we had crossed $50M in sales(!). Instead, we were able to do this one thing really well….we created offers so good, people felt stupid saying no.

Here’s exactly what this book will show you how to do:

• How To Charge a Lot More Than You Currently Are…
  a- The Tiny Market Big Money Process we use to laser focus on niche markets overflowing with cash
  b- The “Unfair” Pricing formula….how we 100x’d our pricing (and got more people to say yes….for real)
  c- The Value Flip…so you never get price compared again (that’s a promise)
  d- The Virtuous Cycle of Price…use it to outspend your competition (for good) while using your product to attract the best talent 2.
• How To Make Your Product So Good, Prospects Find A Way To Pay For It
  a- The Unbeatable Value Equation….to make what you sell worth more than your prospects have ever received

• #  Advertising (Books)